Marketing Art Online | Category Archive

The NEW Google+

June 3, 2013 by owfotografik 0 Comments

I just came across this in Google+ news stream:

We just introduced the new Google+! Enjoy the details below.
#googlepluslove

http://googleplusproject.blogspot.com/2013/05/new-google-stream-hangouts-and-photos.html

Featured Contributors, Google+, Omaste Witkowski, Social Media Websites

Google+, Omaste Witkowski, Search Engines, Searching

Automating Twitter – Follows and Replies

June 3, 2013 by owfotografik 0 Comments

Is there a way to set up an automated reply to people who follow you to thank them?

I seem to remember there was something, somewhere in my exploration these past few days but I can’t find it.

Just Unfollow : https://www.justunfollow.com

Posted by –Meghan at FireBonnet Designs

General Advice, Twitter

Meghan at FireBonnet Designs, Twitter

Read Your Feeds

June 3, 2013 by owfotografik 1 Comment

Tip for Today:
Go visit your social media sites and look at your feeds. Are they solid FAA link posts or do you have other info in there as well.

Do you feel engaged by your content or are you bored by it. I was really surprised one day after posting a bunch of stuff, to go and read my Twitter feed, and be really turned off by it. Make sure you think about what you are sharing and the message you want to convey when you share online.

Inspirational quotes, photography/painting advice tips/tricks, what interests you personally that you would like to share with the world. What influences your artistic visions, What is your favorite color and why, showcase work in that color……

Social Media followers like to be engaged with you as a person and not just your work 🙂

Art Sales Websites, Engaging Your Audience, Fine Art America, General Advice, Omaste Witkowski, Promoting Your Work, Promotion Fatigue Syndrome, Social Media Websites, Twitter

Business, facebook, Featured, Internet Marketing, LinkedIn, Marketing and Advertising, Omaste Witkowski, Social network, social-media, Twitter

Sharing Work from FAA to Social Media

June 3, 2013 by owfotografik 0 Comments

Many of the discussion threads here at FAA are automatic. Fav, vote, copy and paste a comment. Takes seconds and you move on. Some people don’t even bother to do that, they just post their link and move on.
This group is different and in order to be different we need to think differently. Instead of automatic and copy and paste we need to be engaging and effective. This takes thought and you have to care. Think about what you like about the art you are sharing. Color, texture, composition, unique quality a, b or c. ex: I can’t have never seen a landscape done “this way” and I really enjoy it for “this reason”…. Use Hashtags and keywords that describe the work and make it more likely to be found by a person via a search engine.
Don’t just share your work, share in it.
Think about these 2 things when you are posting links to your work and to the work of others:

1. If you were their PAID Marketing/Advertising person what would you say about this work that would make others want to purchase it.
2. If you were getting a commission to sell it how would you describe it?

In order for Social Media Marketing to really be effective we have to love what we share.

Art Sales Websites, Engaging Your Audience, Featured Contributors, Fine Art America, General Advice, Omaste Witkowski, Social Media Websites

Auto Sharing Buttons on FAA

June 3, 2013 by owfotografik 0 Comments

When we use the buttons to share work, modify the text that is default. Any time we see the words sell or sale in these posts I think it puts people off a bit. They know we sell our work. Sharing our work is how I try to come across.
For example when you use the Facebook button it adds the “prints and posters for sale” into the box. I delete these words so that people want to click the link to look at the work not click it because they feel like they have to Buy. They are more likely to click.
On the Twitter button it says “I uploaded new artwork for sale”. I delete this line. use this many characters to say What a great green capture, or Daily find for Green art. etc. Then add tags at the end of the post that are #green #art #etc…
The less generic any of these postings look the more likely people will be engaged by them.

– Omaste Witkowski

Art Sales Websites, Blogging - Wordpress, Tumblr and More, Engaging Your Audience, Facebook, Featured Contributors, Fine Art America, General Advice, Google+, Omaste Witkowski, Pinterest, Social Media Websites, Twitter

Button, facebook, Omaste Witkowski, Online Communities, Social network, Twitter

Promotion Fatigue Syndrome

June 3, 2013 by owfotografik 0 Comments

Ok…I have been learning a lot in the last 2 weeks on FAA and Etsy and everywhere else….based on what I am seeing…I believe we will all encounter “promotion fatigue” soon if we do not do certain things to prevent it.
What is “promotion fatigue”? It is when we promote the same people and/or images over and over to the same people on social media. It includes over-pinning and over-tweeting.
Once it sets in….your hits will start going down and that means less sales potential.

Solutions:

You MUST be actively gaining more followers…I am getting about 25 a day on Pinterest now and about 20 on Twitter…you need “fresh people” daily….you will lose followers if they get tired of seeing the same stuff all the time….and if you aren’t actively acquiring more….no hits.
Promoting 6 images at a time is too much and will lead to “promotion fatigue” very soon.
Throw in pins/tweets NOT about art throughout the day…quotes on Twitter….room designs on Pinterest. People have a short attention span…a zillion images of art and photography and guess what…they unfollow you…they are bored. So we need to only re-pin and re-tweet non art/photography stuff MOST of the time…throw in some of ours now and again.
Space your pinning and tweeting out…do some at say 8 am…then some more at 10 am….12 am…2 pm….never more than 4 – 5 pins/tweets at a time. (I am screwing up here too and changing my strategy)….so if the threads stay as is…promote 6..I will do 2 at 8 am…2 at 10 am…2 at 2 pm…you get the picture. I may change the times up as needed…but the will be SPACED out!
Take a day off every week from promoting ….for me it will be Sunday….