Marketing Art Online

“I found I could say things with color and shapes that I couldn’t say any other way–things I had no words for.” ~Georgia O’Keeffe

July 18, 2013 by owfotografik 1 Comment

Featured Artwork, Omaste Witkowski, Quotes

Abstract, Butterfly, Colorful, Featured, Georgia OKeefe, Omaste Witkowski, owFotoGrafik.com, Painting, Windows Into the Wild

Selling Art Online – Basic Exposure

June 4, 2013 by owfotografik 2 Comments

You must be on Twitter and Fine Art America.
In my opinion, these two sites are the most important selling and social media sites to be listed with. There are many other links on this website but these two are the most important. If you want to sell your art online and are just starting out, then click on these 3 links Fine Art America, Twitter and Hoot Suite, and set up basic accounts for FREE.
*In order to get the most out of Twitter I recommend using Hoot Suite.

Fine Art America (FAA) is the best place I have found to create a portfolio of your work and sell your work online. If you only have time to list in 1 place online this is the place to be.
“You can stop searching…you’ve found the world’s most powerful websites for photographers and visual artists.
With absolutely no programming experience required, you can create a professional artist website in minutes and immediately begin selling prints and greeting cards to a worldwide audience. Yes – really! Your website is built using the same technology that transformed FineArtAmerica.com into the world’s fastest growing art site and earned the devotion of tens of thousands of photographers and visual artists all over the world. The features that we provide are simply unbeatable… and so is our price! ”

Twitter: Twitter.com is the absolute best way to get in front of many people all the time. It is essential to use a program like Hoot Suite https://hootsuite.com/to automate your posts over time.
You will want to learn the program and set it to tweet for you during the day. The key with Twitter is to stay active.

If you want to take it one step further Pinterest is the next logical step. Very visual and a great resource.
Pinterest.com

Learn how these websites work and check back often for tips and tricks on getting the most out of your online presence.

Art Sales Websites, Fine Art America, General Advice, Pinterest, Promoting Your Work, Social Media Websites, Twitter

Featured, Fine art, Social network, social-media, Twitter

Read Your Feeds

June 3, 2013 by owfotografik 1 Comment

Tip for Today:
Go visit your social media sites and look at your feeds. Are they solid FAA link posts or do you have other info in there as well.

Do you feel engaged by your content or are you bored by it. I was really surprised one day after posting a bunch of stuff, to go and read my Twitter feed, and be really turned off by it. Make sure you think about what you are sharing and the message you want to convey when you share online.

Inspirational quotes, photography/painting advice tips/tricks, what interests you personally that you would like to share with the world. What influences your artistic visions, What is your favorite color and why, showcase work in that color……

Social Media followers like to be engaged with you as a person and not just your work 🙂

Art Sales Websites, Engaging Your Audience, Fine Art America, General Advice, Omaste Witkowski, Promoting Your Work, Promotion Fatigue Syndrome, Social Media Websites, Twitter

Business, facebook, Featured, Internet Marketing, LinkedIn, Marketing and Advertising, Omaste Witkowski, Social network, social-media, Twitter

Tropical Garden – Auto post FAA to Twitter vs. Customizing a Post

June 3, 2013 by owfotografik 0 Comments

Something I commonly see on Twitter is people making the mistake of using the auto fill text on Sharing Buttons. In order to be engaging to an online audience you need to be able to make them want to click on your link. You do this by describing your work not just letting us know that you put it online.

I am posting an image of mine that is For Sale on Fine Art America
If I click on the Twitter button on this page on FAA, you will see this text as an auto-fill, and you will always need to change this text. NEVER POST the auto generated description of your work for sale.
“I uploaded new artwork to fineartamerica.com! – ‘Tropical Garden’ – http://fineartamerica.com/featured/tropical-garden-omaste-witkowski.html via @fineartamerica”

I use Hoot Suite to shorten the http link and I add my own text and #hastags. This is an example of how I would tweet this picture.

Get lost in a tropical garden and beware of your own imagination. Is this reality or fantasy? http://ow.ly/lHota #tropical #sculpture

I am hoping to catch an audiences attention and make them take the time to see what I am advertising. Invite them to enjoy my work. Not just let them know that I am selling something.