Archive | June, 2013

How to Create Consistently Remarkable Content

http://nextlevel-va.com/wordpress/2013/06/26/how-to-create-consistently-remarkable-content/

How to Create Consistently Remarkable Content
by Lisa @ Next Level Consulting & Virtual Assistance
Content is the foundation of the internet and thus any successful business provides an abundance of it. Unfortunately for many marketers, this means the re-purposing of the same old topics, ideas, and information. Google’s never-ending quest to ensure that quality content gets primary recognition on the search results means that today more than ever, it’s vital to your success to create consistently remarkable content.

Becoming a reliable source of quality information is about more than search engine results. It also positions you as a credible, trustworthy, and respected source online. Content can make or break your business. The key is to regularly generate excellent content.

So how do you create consistently remarkable content and what exactly does “remarkable” mean?

The Free Dictionary defines remarkable as 1. Worthy of notice. 2.  Attracting notice as being unusual or extraordinary.

So you must write content that is unusual or extraordinary. No small task, right? Well, here are a few tips and strategies that can help.

#1 Be Passionate

It is darned near impossible to create consistently remarkable content if you have little or no interest in your topic. Sure – you might be able to create a few great pieces. However, to create them day after day you really do need to love your topic.

#2 Be Excited

When you’re writing your content, or creating your video or audio content, it helps to feel genuinely excited about what you’re saying.  Your enthusiasm will most certainly come through.  Your word choice and the information you share changes when you feel excited about your topic.  If you can’t feel enthusiasm as you write, at least muster up a smile 🙂

#3 Learn, Connect, Grow

Content on today’s internet is all about sharing. People Pin, Tweet, Like and Share content to show their enthusiasm. Dive in and become part of the community. Learn something new every day about your industry. Connect with others who are involved in or interested in your topic. Share what you learn with others in the form of, yep you guessed it…remarkable content.

Being remarkable isn’t about being a highly skilled writer. It’s not even about being the best or most knowledgeable person in your industry. Being remarkable is about being excited to talk about your niche topic in new and interesting ways. It’s about giving each and every piece of content you create 100% of your attention, focus, and enthusiasm.

So the next time you sit down to brainstorm content ideas and to write content, think about what excites you. Think about how you can share that information in a way that will offer value to your audience. Great content doesn’t need to be lengthy and it doesn’t need to be complicated.

Quick and Easy Customization: Get the Most Out of Widgets

The WordPress.com Blog

Widgets, the handy features built right into your WordPress.com dashboard, allow you to add cool features to your site so you can make it your online home. Have you poked around in Appearance → Widgets, recently? We want to make sure you know how quick and simple it is to activate — and customize — widgets. If you haven’t enabled them already, try these:

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The 7 Principles of Conversion-Centered Landing Page Design

The 7 Principles of Conversion-Centered Landing Page Design

by Oli Gardner

Designing an optimized landing page isn’t exactly a cakewalk. If you want to achieve a respectable conversion rate, that is. So … how schooled are you in the concept of conversion-centered design?

Conversion-centered design (CCD) is a discipline targeted specifically at designing experiences that achieve a single business goal. It seeks to guide the visitor toward completing that one specific action, using persuasive design and psychological triggers as devices to increase conversions.

Landing pages sit at the heart of CCD. A landing page is a standalone page that uses congruent design — working toward a single collective purpose — to usher your visitors toward the finish line, be it the collection of personal data or education about your product/service before passing the baton to the next phase of your conversion funnel.

So how do you persuade a visitor to complete your conversion goal using design? There are a number of design elements that drive a visitor’s attention toward the desired area of interaction. Psychological devices can also encourage participation. Let’s dive right into these two types of CCD elements so you can start designing landing pages that actually convert.

Read full article here http://blog.hubspot.com/principles-of-conversion-centered-landing-page-design

Stats Wrangling I: Digging into Your Data

The WordPress.com Blog

statwrangling

Chances are that if you’re running a public facing blog, you’re probably happiest when someone actually reads it. Preferably lots of someones. Your blog’s stats can give you some great ways to get to know a little bit more about your readers, and what it is about your work that most attracts them.

While the more liberal artsy types among us might shoo off the idea of obsessively stat trawling as something for the more scientifically inclined, there’s actually something for everyone lurking just beneath the surface, whether that’s inspiration or cold, hard logic. If you want people to read your blog, making use of your stats can give you an arsenal of information to help make that happen. In our Stats Wrangling series, we’ll be digging in to how to get to grips with your blog stats, one module at a time. But in today’s post, we’ll start with…

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The Alliance of Independent Authors – a Q&A with Orna Ross

David Gaughran

ALLi logoWhen I cover publishers behaving badly, self-publishing scams, or authors’ rights, I always get asked if there is an organization which advocates for self-publishers.

The general feeling seems to be that we are particularly ill-served by the status quo, given that the pre-existing writers’ organizations either don’t let us in, don’t care about the issues that matter to us, or take up positions contrary to our interests.

Lately I’ve been pointing people towards the Alliance of Independent Authors. I’m not a member myself, but I have been impressed with the way they have started, the kind of people involved, and the issues they are taking on. I met several members at the London Book Fair in April, and they were all enthusing about the Alliance.

The Director of the organization, Orna Ross, is a former literary agent, turned traditionally published author, turned self-publisher (and fellow Celt). I invited Orna to…

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The 1 thing that writers/bloggers need to know before they begin.

This is a great post about blogging.

Writings of a Mrs

While I have loved my journey of blogging and writing so far, the one aspect of it that I wasn’t prepared for was how socially isolating it is!  It can be weighty for your average social butterfly like me.

mug, social butterfly, writing

I love social media and corresponding and working with fellow artists through my blog.  I email with so many people, Skype chat, we comment on each others blogs, Tweet and facebook and I have developed a great fondness for many of my readers and people that I collaborate with but it can still feel ‘impersonal’.  

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Taking the pulse of the planet: How Twitter erases geography

By

Summary:
A study that looked at more than a billion tweets and the geographic connections between 71 million users across the globe shows how Twitter has changed the way we communicate and helped erase geographical barriers.

Twitter is a very interesting tool that connects us all in so many ways. We can have real time conversations in the blink of an eye with anyone around the world. We can converse on topics and find people with similar interests in a heartbeat. News has changed as a result and society is changing as well. Marketing is no different. What a great way to find people who are like minded and connect with them.

 

Read the full article here:  http://gigaom.com/2013/06/18/taking-the-pulse-of-the-planet-how-twitter-erases-geography/

 

 

 

Even in literature and art, no man who bothers about originality will ever be original……

“Even in literature and art, no man who bothers about originality will ever be original: whereas if you simply try to tell the truth (without caring twopence how often it has been told before) you will, nine times out of ten, become original without ever having noticed it.”
C.S. Lewis,

Do you want more traffic to your blog? Are you struggling to catch the attention of more readers? Does this sound familiar?

By Kimberly Reynolds Published June 11, 2013

Do you want more traffic to your blog? Are you struggling to catch the attention of more readers? Does this sound familiar?

You write an amazing piece of content. You made sure to craft an attention-grabbing headline. You share the link on Twitter, Facebook, even Google+.

Then you wait in breathless anticipation for your share count to skyrocket. Except it doesn’t. Never fear, in this article you’ll find fresh ideas to generate buzz and get your posts noticed.

Read more here…http://www.socialmediaexaminer.com/5-creative-ways-to-drive-more-traffic-to-your-blog-posts/

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