Almost everyone in touch with technology these days will surely be in the Social Media bubble, one way or another. Companies and Organisations have long acknowledged this ‘Phenomenon’ and I’m sure that half of the posts or tweets we encounter today are information or graphics in relation to Brands, Products or the New Burger in town. Social Media have become an important and vital Marketing tool Companies employ, it is in a phase that having your brand, products moving around in the bubble is mandatory and imperative. Adopting the Social Media channel no longer gives you the Competitive Advantage, it lies on how Marketers take advantage and innovate through Social Media.
A year ago, on 4 Feb 2013, Super Bowl. The power went out in the Superdome during the showdown between the San Francisco 49ers and the Baltimore Ravens. Oreo took advantage and created an ingenious, creative, shrewd ad/message.
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